Accomplishments

Led FluidLogic's award-winning communications strategy at the 2023 AIMExpo, driving brand awareness and launching their latest innovation in the adventure bike market through media relations, social media, and targeted outreach.

I was a quoted contributor to this article that appeared in the November/December 2018 "Year In Preview" issue of PharmaVOICE magazine.

Successfully navigated PharmaVOICE 100 and "Red Jacket" acknowledgement for six client representatives over a four year time frame.

Conceived the idea of "Caring for the Whole Woman," and then converted that concept to a highly detailed and effective plan that my team then successfully implemented.

One example of many content creation/media relations initiatives I've led that have resulted in tremendous earned media value.

Click to read further on how I captured the unicorn!

Another key component of a fully integrated marketing and communications strategy, I have more than 20 years of experience in helping clients deal with crises.

A vital component of all marketing and communications programming I have implemented on my clients' behalf over the past 20 years is internal communications.

Working the regionally known radio personality and humorist, John Harvey or "Harvey In the Morning" fame, I created a series of award winning radio spots for Devon Consulting that made a big impact on their business. Here's one sample:

From the video footage included to the scripting provided, ABC World News aired a video news release (VNR) that I produced for my client, Meridian Diagnostics.